In a fast-evolving market, digital signage is no longer optional; it’s essential. Impact LED Signs is setting a new standard with the launch of its G4 Series EMC, widely recognized as the best electronic message center on the market. Designed over two years with leading-edge engineering, the G4 Series EMC delivers performance, flexibility, and visibility in ways that make it …
A Bit More on Bill Smillie, EMC Digital Sign Company Champion
Join us in welcoming sign industry veteran Bill Smillie to the Impact LED Signs team. Bill has a wealth of experience championing sign companies, helping them grow their business and inspiring their customers to unlock the power of electronic message centers (EMC). From Sales to Digital Signage For Bill Smillie, getting into the sign industry wasn’t part of some grand …
How Electronic Message Centers Drive Business Growth: An ROI Breakdown
For many small business owners, electronic message centers (EMCs) are an appealing but seemingly expensive investment. That opinion would change if business owners found that these digital signs don’t just pay for themselves, they can significantly increase revenue. In this article, we share examples, tools, and research that may help unlock the mystery of growing revenue with an EMC. Why …
What is a Combination Digital Sign?
A combination electronic message center is a sign that has many easy to elevate a business. For sign companies offering a combination sign the ability to add enhancements and improve the sign footprint for their customers are numerous. In this article you will learn the components of a combination sign and what to look for when deciding on the best …
What is the Best Connectivity for a Digital Sign?
Choosing the right connectivity option for your electronic message center (EMC) can be challenging, especially with the variety of options available. Connectivity solutions are not one-size-fits-all, and factors such as location, network accessibility, security requirements, and budget all play a role in determining the best fit. Here we explore the key connectivity options for EMCs to help you make an …
How to Sell an Electronic Message Center
Selling Electronic Message Centers (EMCs) poses unique challenges for sign shops. Unlike other signage products, EMCs demand a consultative sales process, requiring time, relationship-building, and a deep understanding of customer needs. Here’s how to navigate this rewarding sales journey and turn EMCs into impactful solutions for your customers. Recognize the Unique Challenge of EMC Sales Sign shops often handle a …